Logistics Tips, Trends

Importance of technology in logistics

Importance of technology in logistics

Technology in logistics allows companies to make their processes more efficient , improving their productivity and making their businesses more profitable. Its application is no longer an option for companies seeking to differentiate themselves in this competitive sector.

Thanks to technology, today it is possible to digitize all business operations with processes as complex as those of the logistics sector, integrating the different parts of the supply chain, to achieve unified and effective management.

Through the use of technologies, logistics companies can access data and statistics in real time , to anticipate and improve decision-making about changes in operations, guaranteeing their deliveries on the same day. 

In addition, new technologies in logistics allow manual processes to be automated and orders to be tracked , saving time and costs, while reducing the risk of human errors that could directly impact final customer satisfaction .

Why is technology important in the logistics industry?

The evolution of technology in the logistics industry makes it possible to deal with a constantly growing volume of urban merchandise distribution , meeting the demands of increasingly demanding consumers in terms of agility and information on their orders.

Here are five technological advances that are transforming transportation logistics.

1. Internet of things

Many products today, from cell phones to home appliances to cars, are made with sensors and Wi-Fi capability.
Internet of things refers to that possibility of connecting with everything, given by the easy access to Wi-Fi and the Internet.
This technology generates many opportunities for transport management, such as the feasibility of having integrated sensors to monitor and track orders , providing key information for optimizing the logistics chain .


Can you imagine receiving your package through an unmanned aerial vehicle?

It seems that the future of logistics lies in the delivery of orders to the door by means of drones ; although there is still a long way to go in terms of regulatory measures and associated costs, in order to make it a reality.

3.Social Media

The penetration of the daily use of social networks over the world's population has turned these platforms into a powerful tool for companies to communicate easily and efficiently with their customers.

Social networks have optimized customer service in the logistics industry , facilitating the resolution of their questions and concerns, as well as allowing them to communicate urgent information and outstanding news.


Blockchain technology allows keeping a synchronized, distributed and decentralized record of digital operations. Thanks to the blockchain system, logistics companies can track and monitor a product , from the time it leaves the manufacturer until it reaches the end customer.
This system makes it possible to connect all the parties involved in the supply chain, storing blocks of data with key information for both the retailer, the logistics operator and the delivery person, as well as for consumers.

5. Machine learning

Machine learning is a branch of artificial intelligence capable of automatically identifying patterns and making predictions. This technology, which is incorporated in many TMS systems allows automate manual tasks , saving time and management costs.

The advantages of technology in logistics

Agility in processes and deliveries

The digitization of the entire logistics operation allows for a unified and effective monitoring of the distribution and delivery processes.
Through SaaS solutions such as VONZU, it is possible to visualize and manage the distribution operation, from a single tool and in real time, for greater control of the entire process.

Reduction of costs and risks

Thanks to new technologies in logistics, today it is possible to automate manual processes to optimize the productivity of companies and limit the possible margin of human error.
To make the most of the available resources, VONZU allows you to automatically assign couriers to each route, based on the number of registered shipments and their work schedules, saving time and costs.

Guaranteed customer satisfaction

Customers demand agility and information about their orders.

Now, with a suitable transport technology like VONZU , they can know the status of their shipment through notifications, and complete satisfaction surveys once they received their package, which will serve to improve the quality of the on-time delivery service.

planning efficiency

Effective planning of delivery routes not only saves companies costs, but also significantly reduces the margin of error for on-time delivery.
Given the growing volume of distribution and the multiple variables that come into play to define the most optimal route, it is impossible to efficiently carry out this task without the help of technological tools such as VONZU and its powerful route optimizer .


Technology has revolutionized the logistics industry, incorporating benefits and advantages for both companies and consumers. To remain competitive by improving the efficiency of their processes, operators will have to keep up with the latest advances in a constant evolution that seems to have no end.  

VONZU technology digitizes and automates each step of the shipping and distribution process, from origin to destination, and connects all parts of the chain –retailer, logistics operator, delivery person and recipient–, for a more efficient and sustainable distribution of goods. and profitable. Request a demo here .